Art Work
Food stuff
Singapore CUP NOODLES
Application company: NISSIN FOODS HOLDINGS CO., LTD.Naomi Katsuyama
JPDA / JP-1114
Client: NISSIN FOODS SINGAPORE PTE, LTD.
Concept: Credit Titles:
ad: Naomi Katsuyama d: Mariko Hinomoto
ad: Naomi Katsuyama d: Mariko Hinomoto
Cup Noodles, as a Japanese brand, has been popular among Singaporeans. We adopted the Global Design scheme to deliver the brand identity based on Japan’s original ‘Cup Noodle’ most effectively. At the same time, we appreciated the white background with Cup Noodles logo, which is a significant brand identity, utilized two-tone colors to identify differences of 10 flavors.