APD アワード開催
Art Work
Soft drink
C2 Water No Label
Application company: Prompt DesignSomchana Kangwarnjithttps://thedieline.com/blog/2021/1/14/-c2-water-no-label?
ThaiPDA / TH-1036
Client: ASA (Bangkok) Limited Partnership
Concept: Credit Titles:
Prompt Design Team
Prompt Design Team
Having done consumer insight research, we found that no label bottle poses 2 sales problems which need to be solved. Firstly where to place the nutrition facts and barcode on the bottle. Secondly the negative consumers’ impression in the sense that no label design seems mainly to lower production cost and is a disguised form of environment friendly solution which brings little benefit to them.